Digital Brand Designer with a background in edtech and experience in digital products

Amansultan 25–26

A digital education platform for schools. An ecosystem for teachers, students, and school administration — unified within a single interface.

soon

Brand Identity
Web
UX/UI
Content

Rebrand for Khoroshkola 24

Rebrand for Khoroshkola, a private education ecosystem (kindergarten, pre-school, and middle/high school). The project refreshed the visual language and expanded the design system to support different audiences and communication formats.

case

Rebranding
Education

dustReincarnation 25

Generative project from Werkstatt’s Creative Coding course.

A generative study of how an image can dissolve into dust-like motion. Built in Processing, the system extracts bright areas from a source image, turns them into anchor points, and uses particle behavior, drift, and depth to keep the image recognizable while continuously pushing it toward dispersion.

case

Creative coding
Image manipulation

shape is a language 25–...

Some ideas are still rough, some are not fully shaped for publishing — but I keep them alive as they are.

soon

everything everywhere all at once

Aoba Japanese School 23

Ahead of Aoba Japanese School’s international launch, the identity needed an update. The goal was to keep recognisable Japanese cues while adapting the system for a global audience. The work focused on digital touchpoints, as the school planned to expand beyond Japan primarily online.

case

Redesign
Education

Yandex Practicum 23–25

Yandex Practicum is an online programming school where visual materials play a key role in understanding complex topics. As part of the project, the course design system was updated and 400+ pieces of instructional graphics were created.

case

Infographic
Comm. Design
EdTech

Across Time & Space 23

My thesis explores how reliable pictograms are as a “universal” language across different cultural contexts. Through speculative and real cases — from messages sent into space to nuclear-waste marking. It questions the idea of a single, unambiguous visual translation.

References: Pioneer plaque, Arecibo message, Voyager Golden Record и Nuclear semiotics.

case

Infographic
Academic research

®(intuistic) 24

Intuistic is a handcrafted typeface that grew out of casual doodles. The project deliberately avoids an academic approach to typography: not-knowing becomes part of the concept, and form emerges intuitively through process and observation.

Typeface

open for work

Across Time & Space 23

© 2026 Sanya Matsokina